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Apple’s Upcoming MacBook Pro Launch: A Glimpse into 2023 and Beyond

Apple’s procession of significant Mac Book Pro announcements for 2023 appears to be far from ending. According to Bloomberg’s tech guru, Mark Gurman, the Cupertino behemoth is preparing for yet another monumental product unveiling. Gurman reveals in his weekly newsletter that iMacs and MacBook Pros have become scarce commodities, both online and at real retail establishments. “Novel models might be on the horizon: indications point towards a Mac-focused launch event slated for the twilight of this month,” Gurman seductively adds.

Gurman also mentions a scarcity of MacBook models and regrets delayed shipping. “The upper-tier configurations of the MacBook, along with an assortment of colors and setups, are either completely sold out or grappling with extensive shipment postponements across Apple, Amazon, Best Buy, and other vendors as we edge closer to the holiday season,” Gurman said in a post to Twitter. He also speculates that the last occurrence of “Apple earnings following an October 30 launch event” means that new Macs will be unveiled on October 30 or October 31.

Apple has wisely scheduled an earnings call for November 2, during which the company will unroll the financial tapestry of the previous quarter, highlighting both financial milestones and sales achievements, among other things.

The iMac Odyssey

In 2021, Apple debuted the 24-inch iMac, which had a new design and was powered by the M1 processor. Two years have passed since this historic release, prompting speculation about Apple’s plans for the iMac. However, it remains to be seen if Apple will introduce the M3 processor or stick with the present M2 chip to power the projected iMac. Given that the M2 processor was absent from the previous iMac generation, the chances of the M3 chip appearing in the next iMac are slim.

Turning our focus to the MacBook Pro, we are intrigued by the future of Apple’s laptop products. Apple released the 14-inch and 16-inch MacBook Pro models in January 2023, powered by the M2 processor.

As Mark Gurman suggests, Apple may be planning the release of new MacBooks and an updated iMac as the month comes to a close. This revitalized lineup might include a new 13-inch MacBook Pro, an upgraded MacBook Pro, and a 24-inch iMac. It is possible that these surprises will take center stage as early as October 30 or 31.

MacBook Pro
@image: 91mobiles

Apple’s MacBook Pro & iMac Shortage Conundrum

Gurman articulates the troubles of Apple’s MacBooks and iMacs, which are suffering from a lack of availability, within the limits of Bloomberg’s Power On newsletter. This scarcity could indicate Apple’s desire to exhaust existing supplies in preparation for the big unveiling at the end of the month.

Furthermore, the iMac has been dormant for almost 900 days, having gone without a hardware update since its first debut in 2021, featuring the pioneering M1 chipset. Despite original expectations for a quick upgrade, Apple was forced to rethink its strategy. Nonetheless, Gurman teases a “Mac-centric product launch towards the end of this month,” implying a potential resurgence for the legendary machine.

Along with the iMac, Apple is planning an updated 13-inch MacBook Pro. Surprisingly, progress in the domains of the 14-inch and 16-inch MacBook Pros may result in improvements for these models as well. This unconventional strategy has precedent in Apple’s prior rollout of new models in January of this year.

Furthermore, Gurman teases the release of Apple’s ongoing work towards a luxury 32-inch iMac, which is expected to debut in 2024 or 2025. If it comes to fruition, this behemoth will be the most expansive iMac ever to grace the market.

Nurturing Clarity Amidst Rumors

This month, the mill of Apple rumors has been grinding mercilessly, entangling many in a web of perplexity. However, a ray of hope appears in the form of a report from an industry paragon, revealing insights on the upcoming iPads and Macs. With new products perhaps arriving as early as this month, let’s take a look at what’s on the horizon.

A Glimpse into the Future: Apple’s Imminent Mac Book Pro Unveiling

By the end of this month, Apple could be on the verge of ushering in a new age of Mac goods. According to renowned Bloomberg journalist Mark Gurman, a new iMac with a 24-inch display, as well as an updated array of MacBook Pro, could grace the stage on October 30th or 31st. This announcement comes as a surprise, given that a spate of stories from the previous week said that Apple’s Mac and iPad lineups will not be improved further this year.

In 2021, Apple will release a redesigned iMac with a 24-inch display, powered by the in-house Apple M1 chip. This product has been in need of an update for quite some time, especially since Apple has been selling Mac Book pro with M2 chips for almost a year. While it is still theoretical, the new iMac may include Apple’s M2 and M2 Pro CPUs, however, confirmation is tricky.

The MacBook Pro series, on the other hand, is about to get a facelift. The Mac Book Pro 13-inch already has the M2 Chip, and the MacBook Pro 14-inch and 16-inch models have had the M2 Pro and M2 Max processors since the beginning of the year. The prospect of a MacBook Pro update is an intriguing twist, given that the existing models have yet to mark their first anniversary.

This development raises concerns about the upcoming release of the Apple M3 processor and whether it would debut alongside the new Pro laptops this month (a point left unanswered by the story). If the M3 processor does really make its debut this year, the Apple Vision Pro will be equipped with the antiquated Apple M2 chipset early next year, a prospect that does not correspond with its costly Rs 2,90,952 price tag.

Anticipating New iPads in March 2024

While we were expecting the iPad 11th Generation, as well as new iPad mini and iPad Air models, earlier this month, Apple shocked us with the release of its cheapest Apple Pencil.


AI was used to conduct research and help write parts of the article. We primarily use the Gemini model developed by Google AI. While AI-assisted in creating this content, it was reviewed and edited by a human editor to ensure accuracy, clarity, and adherence to Google's webmaster guidelines.

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