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iPhone 15 Series Delayed: Potential Reasons and Impact on Apple’s Market

iPhone 15 Series Delayed: According to Bank of America (BoA), analyst Wamsi Mohan and other sources, Apple’s highly anticipated iPhone 15 series debut is likely to be delayed this year. While Apple normally introduces new iPhone models in September and puts them available for purchase shortly thereafter, the iPhone 15 debut could be delayed until October or later. Several factors have contributed to the delay, including supply chain audits and screen production difficulties for the iPhone 15 Pro and Pro Max variants. This article investigates the possible causes of the delay, its impact on Apple’s performance, and the anticipated features of the iPhone 15 series.

Potential Reasons for iPhone 15 Series Delayed

Analyst Wamsi Mohan believes the iPhone 15 series launch would be pushed back a few weeks, into the December quarter. This delay could be due to supply chain audits or other production issues. Furthermore, screen manufacturing challenges that Apple’s display suppliers, particularly LG Display, are experiencing are contributing to the delay. These difficulties revolve around a new production technique aimed at reducing the bezel width, which could result in iPhone 15 Pro and Pro Max model shortages.

Also Read: iPhone 15 Pro Leaks and Price Increase: What to Expect from Apple’s Upcoming Flagship Device

Impact on Apple’s Market Performance

A delay in the release of the iPhone 15 could have an impact on Apple’s market performance. While Apple has a history of releasing iPhones in September, a delay may have an impact on Apple’s sales and financial performance in the September quarter. The limited availability of the iPhone 15 Pro Max, one of the premium models, could have an additional negative influence on the company’s revenue-generating. Apple, on the other hand, has already bought extra parts in advance to avoid potential shortages.

iPhone 15 Series Delayed
@image: Business Today

Expected Features of iPhone 15 Series

According to rumors, the iPhone 15 series will comprise four models: the iPhone 15, iPhone 15 Plus, iPhone 15 Pro, and iPhone 15 Pro Max. Notably, all models are planned to have Dynamic Island notches, which are i-shaped cutouts. Furthermore, the entire series is expected to use USB-C charging connections for the first time. The iPhone 15 Pro Max may include a periscope telephoto camera with improved zoom capabilities. The series is also expected to include a 48MP camera as well as updated A16 and A17 Bionic chipsets.

iPhone 15 Series Launch Delay: Impact and Expectations

BoA Analyst Prediction: According to Wamsi Mohan’s research report, the iPhone 15 series debut could be delayed till the December quarter.

Manufacturing Difficulties: The delay is attributed to supply chain checks and screen manufacturing problems, particularly those faced by LG Display.

Impact on Market Performance: A delay might have an impact on Apple’s sales and financial performance in the September quarter, particularly if the Pro Max model is in short supply.

Apple’s Precautionary Measures: To avoid supply bottlenecks and assure a smooth launch of the iPhone 15 series, Apple has ordered extra parts ahead of time.

iPhone 15 Series Delayed
@image: Smartprix

All models of the iPhone 15 series are expected to include Dynamic Island notches, USB-C charging ports, and a 48MP camera.

 Distinctive iPhone 15 Pro Max Feature: The Pro Max variant may include a periscope telephoto camera with superior zoom capabilities.

Upgraded A16 Bionic and A17 Bionic chipsets are expected for the iPhone 15 Pro and Pro Max models, respectively.

AI Integration: According to analyst Dan Ives, the Health app on the iPhone 15 series may include AI integration.


The anticipated delay in the release of the iPhone 15 series has piqued the interest of the IT industry, generating concerns about the impact on Apple’s market performance and customer expectations. While manufacturing issues are mentioned as the cause of the delay, Apple’s proactive measures to secure extra parts demonstrate the company’s dedication to a smooth launch. As Apple continues to develop and bring new features, iPhone fans are looking forward to the formal announcement of the iPhone 15 series to see the next generation of Apple’s iconic handsets.


AI was used to conduct research and help write parts of the article. We primarily use the Gemini model developed by Google AI. While AI-assisted in creating this content, it was reviewed and edited by a human editor to ensure accuracy, clarity, and adherence to Google's webmaster guidelines.

Tech Today India
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